11 Aug
Fact: Customers Want Loyalty Programs
One simple, irrevocable fact of human psyche is that we love a bargain and a saving. This is why loyalty programs and discount systems are so popular – but not all are equally profitable for a business.
29 Jul
5 Types of Customers and How to Deal with Them
Having extensive experience in retail, both as a customer and as a salesperson, and dealing with customers on a regular basis even now, ithas become apparent to me that there are 5 types of customers, all with their own characteristics
15 Jul
Why Focusing on Loyalty is the Smartest Way to Gro...
Loyalty card, schmoyalty card. What is loyalty? It seems there is a lot of confusion going around about what exactly loyalty means. Many people seem to think of it as huge discounts, scandalous offers and unbeatable deals. But that isn’t
08 Jul
Why Social Media Really Matters
Facebook, Twitter, Pinterest, Tumblr, Bloggr, Instagram, MySpace (whoa, that’s a blast from the past), LinkedIn, Google+…..aaargh! The list goes on, and it can be a headache trying to sort out even one functioning social media account. However if you’re a
01 Jul
ScandiKitchen – From Startup to Successful Busin...
Once upon a time, more specifically in 2006, two lost Scandis paced the corporate streets of London looking for the comforting foods from their long left behind native lands. ’Twas nowhere to be found, and so came the idea of