17 Apr
5 Mistakes To Avoid With Your Loyalty Program
1. Unachievable rewards Would you attempt a marathon if you only ever run to catch the bus? Set rewards that feel achievable to your customers. A good rule of thumb is to require the equivalent to between 4 and 12
27 Mar
What is Customer Loyalty and How Can You Earn It?
Loyal customers are wonderful. They provide a friendly face, are less sensitive to price and are likely to recommend you to others. Sounds great doesn’t it? So how do you earn a customer’s loyalty? Because that’s what it’s all about
20 Mar
Meet Your New Customers – the Millenials
We often hear how millennials (people aged between 18 and 34) are less loyal customers than the older generations in the golden days, ie. pre apps and mainstream internet. And with millenials set to take over the workforce and big parts
13 Mar
An app a day…Keeps the customer away?
Thinking about investing in a custom branded app for your business? Read this first. Brands and businesses are releasing their own apps every second of every day. But there is little proof that it makes an enormous difference in increasing
06 Mar
Three Ways With Loyalty
There are as many ways with loyalty as with everything else – but the majority fall into three main categories;