Our Customers Have Spoken – The Shrink Tank

January’s all about being healthy, getting fit and sharing the New Year love. We are definitely feeling all of those things from The Shrink Tank. Find out why here…

easy technology

How To Gain a Customer – The Friction Game

Customer behaviour is changing – as customers and as consumers we are developing rapidly. The way we choose where to spend our money is changing, and this means our requirements to retailers are changing, too. It is no longer enough

Big brands logos

Strategies For Loyalty – What Do The Big Bra...

The big brands have deep pockets and domineering presence, and pair this with free parking and low prices it is hardly surprising that customer choose them. But for the very reasons that make the big shops attractive, they also make

High street shops

Brits Prefer Local Shops

A recent survey* done by AXA Business Insurance have found that more than 60% of Britain’s shoppers have lasting relationships with their local stores and that they are much less loyal when it comes to their supermarket shopping. But what

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