For many small businesses, ourselves included, resources and skills don’t always stretch as far as we’d like. Sure, a team of graphic designers, content producers and website-makers would be amazing – but the reality is that small businesses very rarely have people to do this. They might hire help on occasion, but are otherwise left […]
10 Reasons Why Kiwis Are Awesome + 1 Thing You Didn’t Know
Here at Loyalzoo we have just released a new feature to our loyalty app that we call kiwis, letting everyone in on the fun. It’s a true breakthrough in loyalty apps – we’re super excited! Here are 10 reasons why you should be, too;
Loyalzoo Launches New Feature – Becomes the First Affordable Omni-Channel Loyalty App
(London – 21. January 2015) The Loyalzoo loyalty app is expanding its reach, launching a new patent-pending feature called kiwis, making it the world’s first affordable omni-channel loyalty app. Kiwis are loyalty points given in the form of a short weblink, and can be shared any way the business chooses – sent via e-mail, text […]
Adapt Or Die: Get Loyalty from Multi-Channel Consumers
Follow my blog with Bloglovin Shopping and buying has long been a multi-channel event, with consumers shopping on smartphones, tablets, laptops and in store – often combining more channels for the same brand. Consumers are omni-channel – and they expect brands to be too, as proven in research done by e-commerce giant/mothership/trendsetter E-bay – although […]
Social Selling and What it Means for Your Business
Social selling is a concept that has gained traction in the last few years – following on the explosion of social media over the past decade. Although it is often thought of in relation to social media, the concept of social selling has been around forever. Social selling is about making connections between customer and brand. It can also […]
New Year – New You? Keep Your New Year’s Resolutions
With every new year comes new opportunities. Some call it a fresh start, others a chance to put the past behind us, or the perfect time to start something new. It is also commonly the starting point for many good intentions, eg: quit smoking, stop drinking, start working out, stop being lazy, cook everything from […]
How to Spend Boxing Day
Boxing Day, the day after Christmas day, got its name from the tradition of giving servants and tradespeople gifts on this day – known as a Christmas box – from their boss or their employer. The day is observed as a bank holiday in most Commonwealth nation, but known by other names too. In South […]
How To Be a Tech-Startup
Here’s our unofficial (but pretty accurate) tongue-in-cheek guide on how to be a tech-startup (or at least, look the part!). Laidback dress code. No suits allowed! But glam-hipster is unspokenly encouraged – effortlessly stylish is the Shoreditch uniform, and Shoreditch is the (self)proclaimed centre of the British start-up world. ‘Chill-zones’ in the office. Yeah yeah, desks […]
Why You Should Shop Local This Small Business Saturday
Tomorrow, the 6th of December, is Small Business Saturday. A day dedicated to celebrate, support and inspire small businesses. Small and medium sized enterprises (defined as having fewer than 250 employees) make up 99% of the total number of business in the country. Of these, an astonishing 96% are micro-businesses, with between 0 and 9 […]
Black Friday – Huge Offers, Bigger Crowds
Black Friday is the day after American Thanksgiving, the fourth Thursday on November, and has in the last decade become the biggest shopping event of the year. Major retailers are eager to kick of the holiday shopping season which means Black Friday is a day for spectacular offers, leading to masses of spend-thrifty shoppers hitting […]