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For Retailers

Looking back on Loyalzoo

February 8, 2021 admin Comments Off on Looking back on Loyalzoo

8 years ago, two friends decided to change the way of customer loyalty for small independent businesses. The world became more digital than ever, big retailers inventing their own loyalty apps for customers while small merchants were stuck using traditional plastic and paper cards. We decided to bring convenience and simplicity in the form of […]

For Retailers

How to win back your customers this Christmas

December 8, 2020 admin Comments Off on How to win back your customers this Christmas

This year has seen it all. Small to medium-sized businesses had to fight for their survival and the most important season of the year has just started. Studies show that 80% of all shoppers that made a purchase since March 2020 were new customers, therefore retention strategies are key to long-term success.  With Christmas around […]

For Retailers

Recession-proof your small business

April 9, 2020 admin Comments Off on Recession-proof your small business
For Retailers

Loyalty program misconceptions

February 9, 2017 admin Comments Off on Loyalty program misconceptions

There are so many different types of loyalty platforms on the market that it can become confusing as a business owner when implementing the right program. Everyone is so conditioned to seeing what works for big retailers as well, that it is easy to assume that what works for them will work in the SMB […]

For Retailers

Meet the people behind Loyalzoo – Open House Investor Meet and Greet

October 20, 2016 admin Comments Off on Meet the people behind Loyalzoo – Open House Investor Meet and Greet

Loyalzoo – who the heck is Loyalzoo?…well you would like to know wouldn’t you? For a start, we’re a London-based business with a global footprint. We support independent retailers and small chains and eateries and all those places which are the basis of your local community. Loyalty is our business. Keeping high streets and communities […]

For Retailers

Brits Prefer Local Shops

October 16, 2015 admin Comments Off on Brits Prefer Local Shops

A recent survey* done by AXA Business Insurance have found that more than 60% of Britain’s shoppers have lasting relationships with their local stores and that they are much less loyal when it comes to their supermarket shopping. But what makes local shops stand out? One in four answered that they like knowing the shop […]

For Consumers

Why We Like to Shop Local

September 18, 2015 admin Comments Off on Why We Like to Shop Local

It is no secret that Loyalzoo – our loyalty app for local shops – came about as a result of our own interests. We enjoy to shop local in our neighbourhood, and want to help these shops grow and compete against the big brands. The papers are always reporting that local businesses are closing, so shopping in […]

For Retailers

Should You be Collecting Big Data?

July 24, 2015 admin Comments Off on Should You be Collecting Big Data?

Big data is one of those buzzwords that has gained traction over the last few years. The big brands and chains are all talking about it. So what is it?

For Retailers

What Marketeers Won’t Tell You

July 10, 2015 admin Comments Off on What Marketeers Won’t Tell You

The job of a marketeer is to promote a business and to make sure as many people as possible know about it. This usually comes at a high cost – expensive ad campaigns, flashy billboards, posters, online advertising and so on. Getting your business out there is important. But for small businesses which depend mostly on walk-ins […]

For Retailers

Marketing Your Business – Knowing Who Your Customer Is

June 26, 2015 admin Comments Off on Marketing Your Business – Knowing Who Your Customer Is

When it comes to marketing your business there is one crucial question to ask. Who is my customer? Without knowing who you are selling to, how can you market to them? You probably already have a good idea about who your typical customer is, but it will be worth sitting down and spending a little […]

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