While loyalty programs are essential for building a customer base who are incentivized to keep coming back, unfortunately, they have a tendency to become a financial drain. Discover why ensuring your loyalty program’s profitability is absolutely crucial for your business’s success. What is a loyalty program? A loyalty program is a marketing strategy designed to encourage […]
The big news in retail technology this week was the launch of Harvey Nichols loyalty app. It has been written about almost every day – and the comments have been many, mostly about the rewards which according to the Evening Standard include botox when the customer has spent a sweet £8900. Loyalty cards are old news […]
Frictionless experience for customers and staff London – Loyalzoo today announced the commercial release of its new POS integration following a successful pilot scheme at the London School of Economics. The company’s new offering means that merchants can capture data in real time from Windows-based service tills and can use this to award loyalty points. They are able to run […]
Customers love loyalty points There’s no mess or forgotten cards It creates positive buzz around your business You can keep track of which of your customers use it And you can reach them directly using push technology It puts your brand where your customers are – on their smartphone Rewards can incentivise further spend – […]
As with most things in life, loyalty isn’t a ‘one size fits all’ kinda thing. Punch cards are awesome for some – completely wasted on other. A points for spend based system can work for many, but may not always be the best approach. Here at Loyalzoo we get that you want something that works […]
One simple, irrevocable fact of human psyche is that we love a bargain and a saving. This is why loyalty programs and discount systems are so popular – but not all are equally profitable for a business.
Loyal customers are the foundation of almost any successful business. You need that core of people you can rely on to come back over and over, who will support you in good times and bad times. This is especially true for independent retailers. Why a Loyalty App? Consumers are becoming less tolerant of cards. Within […]
We’re proud that the 2013 launch of Loyalzoo gave the UK its very first cloud-based loyalty app. We know that lots of independent businesses are wondering: why should I sign up? Many business owners think that promoting their reward programmes or specials via social media is enough to build their customer base. However, in the […]
2014 represents a critical time for businesses to spice up their marketing strategies. The past few years have seen digital marketing blossom and thrive, but now business owners and marketers need to reassess the success of their marketing strategies and ask themselves if simply having an active online presence is still enough. Now is the […]
It can be hard to keep up with the fast pace of modern technology. We’ll bet there are even some of you out there who don’t know about the handy mobile loyalty apps that make all your old reward and loyalty cards obsolete. You just download the app to your smart phone and you can […]
