In case you weren’t aware, we’re currently living in the era of the hashtag. With the rapidly growing popularity of Twitter and, more recently, Instagram, the hashtag is now a ubiquitous feature of our online experience. Yet, lots of hashtaggers are doing it just plain wrong. At Loyalzoo, we understand the importance of hashtag etiquette, […]
We’re proud that the 2013 launch of Loyalzoo gave the UK its very first cloud-based loyalty app. We know that lots of independent businesses are wondering: why should I sign up? Many business owners think that promoting their reward programmes or specials via social media is enough to build their customer base. However, in the […]
2014 represents a critical time for businesses to spice up their marketing strategies. The past few years have seen digital marketing blossom and thrive, but now business owners and marketers need to reassess the success of their marketing strategies and ask themselves if simply having an active online presence is still enough. Now is the […]
Marketing strategies for small and large businesses alike now require more careful planning than ever before. With the rapidly burgeoning number of social media platforms and mobile devices, along with the breathtakingly fast pace at which technology is evolving, businesses must take painstaking efforts to stay on top of their game in the digital marketing […]
