Once upon a time, more specifically in 2006, two lost Scandis paced the corporate streets of London looking for the comforting foods from their long left behind native lands. ’Twas nowhere to be found, and so came the idea of Scandi Kitchen to life. So the story goes. Today, 8 years later, the café has […]
5 things that will make your coffee shop stand out
Follow my blog with Bloglovin We are huge fans of independent cafés, and are on an unofficial mission to try them all! This is an extreme but enjoyable task, but we happily overindulge on caffeine and sweet treats to continue this arduous task. All in the name of supporting small businesses! We have had numerous cups […]
Smart is Successful
Smart: Focusing on customer retention rather than customer acquisition. The well known Pareto principle (e.g. the Gartner Group) states that 20% of your customers drives as much as 80% of total revenue. Stupid: Chasing the bargain-hunters. Customers who came to your shop through a fantastic deal are likely only to come back for a similarly business-destroyingly good […]
5 Common Tax Mistakes Made by Startups and Small Businesses
At Loyalzoo, we’re big supporters of small independent businesses and entrepreneurship; that’s why we’re so committed to providing a user-friendly customer reward scheme that will help small businesses build their customer base and grow. However, we also like to help entrepreneurs succeed by sharing useful advice whenever we can. With the month of April representing […]
5 Tips on Pricing for Small Business Owners
At Loyalzoo, we’re all about giving small businesses a competitive edge over the big corporations with fat budgets and lots of manpower. By giving independent businesses the opportunity to promote their loyalty and rewards programmes through our app, we offer a simple and cost-effective marketing solution for many busy entrepreneurs who are working within a budget. […]
Three Clever Ways Selfies Could Benefit Your Business
Selfies are now a ubiquitous feature of the online world, with over 88 million photos hashtagged #selfie on Instagram alone. It’s therefore unsurprising that marketers across the globe are looking for creative ways of capitalising on the selfie mania. If you’re stumped on how your business could use selfies as an innovative marketing tool, here […]
5 Things You Didn’t Know about Loyalty Apps
It can be hard to keep up with the fast pace of modern technology. We’ll bet there are even some of you out there who don’t know about the handy mobile loyalty apps that make all your old reward and loyalty cards obsolete. You just download the app to your smart phone and you can […]